Collateral is part of an integrated marketing strategy. After you identify what you’ll need and when, you’ll need to allow time for creation and production. Plan ahead to ensure your items arrive on time and to avoid expensive rush charges.
Common event collateral needs include save-the-date postcards, invitations, brochures, programs, signage, city guides and evaluations. This can also include specialty items or promotional gifts and bags.
- Project management
- Limited graphic design
- Creative services referrals
- Production coordination
With the many details of planning for an event or conference, collateral is one you don’t want to shortchange. Effectively written and designed materials are eye-catching and draw people into your messaging. They also have the power to extend your organization and event far beyond the conclusion of your program.
Make sure your collateral materials are as strong as your event. Our team can help bring your ideas to life. We're ready to help.