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Public Relations

This major will prepare you to work in all areas of public relations and integrated communications practice, including agency, corporate, healthcare and nonprofit.  Your courses will focus on principles, strategic writing, media law and ethics, research, public relations management and public relations campaigns.

Degree Requirements and Course Descriptions

Public relations majors will take a variety of courses including Carolina Core, SJMC core courses, major specific courses and courses to fulfill minor or cognate requirements. See the Undergraduate Studies Bulletin for the complete outline of all the public relations degree course requirements and regulations. It also contains course descriptions, as well as learning outcomes for the major. 

In order to stay on track towards graduation, the university offers a new online program "DegreeWorks." DegreeWorks, which is accessible in Self Service Carolina, is kind of like your personal automated advisor because it displays the coursework you have already taken and shows how and where it applies to your major and/or minor requirements.  It also allows you to hypothetically change majors or minors to see how changes would impact your expected graduation date. 

Please note:
DegreeWorks is only available for students  who enrolled in Fall 2014 or later.

If you started at USC before Fall 2014, please see your assigned academic advisor for specifics regarding your degree plan.


Capstone Experience

Your senior year, you will develop public relations campaigns for business and social institutions which will become part of your portfolio. You will graduate with actual experience that will put you ahead of the pack. You will also be challenged to investigate case studies of additional public relations campaigns and programs.

Your capstone experience will include the following courses:

In preparation for your capstone experience, you will have already taken the following prerequisite courses: 


Sequence Head

Dr. Leigh Moscowitz is the head of the public relations sequence and helps make decisions about course scheduling and content. 


Contact Us

If you have questions about this major or your sequence progression, please contact your assigned academic advisor.


Want to change your major to public relations?

This link will tell you how.