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Graduation and Retention Network

SPTE 201

Introduction to Sports Management

This course introduces students to issues relevant to sport, entertainment, recreation, and related industries as an academic major and as a professional endeavor. The goal of the class will be for students to have a broad overview of sport management.


Learning Objectives

After successful completion of this course, students should be able to:

  • Define sport management and discuss the nature and scope of opportunities in the sport industry.

  • Explain the importance of a professional perspective.

  • Exhibit critical professional skills and attitudes.

  • Evaluate major challenges in various segments of the industry.

  • Explain the relevance of ethical, legal, and sociological concepts to the management of sport.

  • Discuss theories of management, leadership, and organizational behavior and how these theories are applied in sport enterprises.

  • Describe an appreciation of diversity through the use of unbiased language and an inclusive approach to sport communication.

  • Explain different types of research in sport management along with the value of conducting research in the field.

Challenge the conventional. Create the exceptional. No Limits.