Analyze the relevance of anthropological theory for business, diverse business cultures, and their impact on global business practices.
BUS 521, Business Anthropology, Covers substantive findings and theoretical approaches to business anthropology across a number of business verticals.
Perhaps best known as an aspect of marketing (e.g. consumer culture) or a tool for understanding hard-to-reach communities in public health, the past 10 years has seen increasing interest in a business anthropology approach in many business arenas. Government-sponsored organizational research, research on fishers and farmers for public policy, product management and design groups, and consumer goods manufacturers include "business anthropology" among the desired skill sets in current job and contract offerings.
The course also offers anthropology majors a window into the utility of their discipline for addressing practical and theoretical issues in business.
1 - Memo from Anthropology Chair
Date: February 28, 2016
To: Ken Erickson, Moore School of Business
From: Kenneth Kelly, Chair, Department of Anthropology
Subject: Letter of concurrence for IBUS 521/ ANTH 521
I am pleased to offer a letter of concurrence on behalf of the proposed course IBUS 521/ ANTH 521, Business Anthropology, and its cross-listing with the Moore School of Business and Department of Anthropology curricula. It will be an important contribution to our offerings in applied anthropology as well as providing a key introduction to the role of Anthropological perspectives in Business.
2 - E-mail from Marketing Dept. Chair
RE: New course proposal, "Business Anthropology"
Jayachandran, Satish Mon, Feb 29, 2016 at 1:06 PM To: Ken Erickson
The course is fine with us. I think it will be a good addition to the portfolio of courses we offer. Regards,
Satish JayachandranJames F. Kane Professor of BusinessDepartment ChairMarketing DepartmentDarla Moore School of BusinessUniversity of South Carolina1014 Greene Street, Columbia, SC 29208, USA Phone 803 777 4406
please uupdate the description and remove the %'s on the grading.
unit wants to make changes
As the second college to review this proposal, I have no option to "return to proponent". I am therefore forwarding to C&C, who will have to return to proponent. Here is the text I included in the comment field when I returned ANTH 530 to the proponent:
Learning Outcomes need to be rewritten to comply with USC standards. There should be no narrative, just a stem and itemized list. Be sure to use verbs that represent measureable events, .... Please see the CTE webpage on Learning Outcomes (https://sc.edu/about/offices_and_divisions/cte/teaching_resources/coursedevelopment/learning_outcomes/index.php).
The same changes need to be made to the IBUS 530 proposal.
I also note that the syllabus needs to be updated to show that it is for IBUS 530 and ANTH 530 (not IBUS 590 and ANTH 5**). Please check that this is correct in the ANTH 530 proposal.
This proposal is being returned upon the recommendation of Arts & Sciences Assoc. Dean. His comments include:
This proposal is essentially the same as the one for ANTH 521.
Thank you for submitting your proposal to the Committee on Curricula & Courses. We are moving your proposal forward to the Faculty Senate. We appreciate your patience and commitment to undergraduate and graduate education.
John Gerdes, Chair
Faculty Senate Committee on Curricula and Courses