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Darla Moore School of Business

USC Instigator

You've got a brilliant idea for a new business — but don't know where to begin. That's what the USC Instigator is all about.

The Faber Entrepreneurship Center at the Darla Moore School of Business — working with our partner organizations — offers an enormous array of resources for building start-up businesses. But for many students with a great business idea, it's just that — an idea. Where do you begin? How do you asses the potential of and idea and develop a business plan? Who can offer expert advice on how to turn an idea into a reality?

The USC Instigator

Before you can take your idea to the next level — and present your concept to organizations dedicated to supporting viable business ideas — there are many questions you must be able to answer and lots of legwork to do to turn an idea into a viable business plan.

Any full-time USC student, undergraduate or graduate, who has an idea for a new business — but doesn’t know how to get started — can get free advice from the Faber Center faculty through the USC Instigator. Faculty members who are part of the Instigator will:

  • Provide feedback regarding the feasibility of your business idea.
  • Provide guidance for developing a sound business model.
  • Direct clients toward resources available for fledgling entrepreneurs.
  • Help you prepare to pitch your business idea to business development organizations.

The only things you need to bring to the USC Instigator: your idea and determination.


Challenge the conventional. Create the exceptional. No Limits.

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