Communications projects produced by our division have been recognized for excellence in concept, writing, design, photography and execution by a number of distinguished organizations. The following is an updated list highlighting of some of our recent award-winning work. Click on the 2012 titles to see the award-winning work.

 

2012

Council for Advancement and Support of Education (CASE)

2012 District III (Southeast) Advancement Awards Program

USC Connect Profiles Website
(Produced for the Office of the Provost)
GRAND AWARD WINNER in the category "Overall Web Site Design & Implementation"
Judge's Comments: The concept for this site is fantastic. It was well thought out. The design is striking, clean and simple. We love the use of the large photographs. The slow dissolve of the blurbs is very thoughtful, and makes you want to read further.

Times, University of South Carolina
AWARD OF EXCELLENCE in the category "Internal Tabloids & Newsletters"
Judge's Comments: Creative layout, engaging and fun photos; writing is very consistent. -- The content was original and the By The Numbers segments were creative and engaging. The content seemed interesting even for non-faculty or staff; great feature writing. -- The type was a bit small, but the publication was very high quality for the number of issues. USC is doing a lot with not too much money.

AWARD OF EXCELLENCE in the category "Tabloid & Newsletter Publishing Improvement"
Judge's Comments: Love the new masthead -- institutional identity is much clearer. Interesting content that supports goal of creating sense of community, although satellite campuses may not find the content as relevant. Good call to use the print publication for playful, story-based content that encourages people to linger, while moving the more "transactional" content online. Good use of infographics and sidebars. Full-color interior is a great change, though some judges found the palette distractingly bold. Suggestions include adding attributions to pull quotes and making it clearer where to go for the complementary online content (we did not see the URL on most issues) and how to subscribe to the daily e-communique (one text box encouraged people to subscribe to Day Times but provided no details on how to do that). Overall a great improvement.

Paint the Town Garnet
(A Gamecock pride campaign tied to the University of South Carolina vs. East Carolina University football game held in Charlotte)
SPECIAL MERIT AWARD in the category "Institutional Relations Projects"
Judge's Comments: The goal was clear although the results are hard to measure. They came up with multiple ways to reach their goals and their methods were creative. They took advantage of a planned event to meet one of their institutional goals.
SPECIAL MERIT AWARD in the category "Special Events"
Judge's Comments: Fun idea with a big budget! Involved the community.

Moore Magazine, Fall 2010
(Produced for the Darla Moore School of Business)
SPECIAL MERIT AWARD in the category "Institutional Publications"
Judge's Comments: Quite creative design and artwork.
SPECIAL MERIT AWARD in the category "Illustrations"
Judge's Comments: The judging panel appreciated the effort and creativity in the cover design as well as the collaboration in bringing the format to life.

Moving Image Research Collections Pocket Folder and Inserts
(Produced for Development and Alumni Relations)
SPECIAL MERIT AWARD in the category "Fundraising"
Judge's Comments: This pieces SHOWS and TELLS the story of just what funds are needed. Very visual piece with unique design.

Breakthrough Research Magazine, Winter 2011
(Produced for the Vice President for Research)
SPECIAL MERIT AWARD in the category "Illustrations"
Judge's Comments: The judging panel appreciated the vibrant colors, attention to detail and representation of theme that occurred throughout this entry. When categorized by type of illustration, this entry rose to the top of its competitors.

Carolina's Promise Invitation (Capital Campaign Kick Off Celebration)
(Produced for Development and Alumni Relations)
SPECIAL MERIT AWARD in the category "Design for Print"
Judge's Comments: A nice and cleverly designed piece. Would have rather seen the actual piece; the picture does not do it justice.

Focus Carolina Booklet (University of South Carolina Strategic Plan)
(Produced for the Office of the Provost)
SPECIAL MERIT AWARD in the category "Design for Print"
Judge's Comments: The interior pages are seamlessly integrated with words and pictures to create the snapshot images of the main mission point. Refreshing text; excellent photos.

Who Are You?
(Video produced in support of the university's comprehensive graphic identity system project)
SPECIAL MERIT AWARD in the category "Slide & Multimedia Programs"
Judge's Comments: Great concept and results seem terrific

 

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2011

Council for Advancement and Support of Education (CASE)

2011 District III (Southeast) Advancement Awards Program

USC Times
AWARD OF EXCELLENCE in the "Internal Tabloids and Newsletters" category
(University Creative Services)

True Scholar: Carolina and McNair Scholars Report
AWARD OF EXCELLENCE in the "Institutional Publications" category
(University Creative Services, Office of Fellowships and Scholar Programs)

South Carolina Medicine Cover, Winter 2009
AWARD OF EXCELLENCE in the "Photography" category
(University Creative Services, School of Medicine)

Engineering and Computing Parents Weekend Postcard
SPECIAL MERIT AWARD in the "Direct Mail" category
(University Creative Services, College of Engineering and Computing)

SPURS Brochure
SPECIAL MERIT AWARD in the "Direct Mail" category
(Office of Annual Giving, University Creative Services)

Columbia Advertising Club

2011 American Advertising Awards (ADDY Awards)

Moore magazine
SILVER ADDY in the "Publications Design: Magazine Design" category
(University Creative Services, Darla Moore School of Business)

Mapping a Global Agenda Illustration Series for Breakthrough magazine
SILVER ADDY in the "Elements of Advertising; Illustration Campaign" category
(University Creative Services, Office of Research and Graduate Education)

Southeastern Piano Festival Stationery
SILVER ADDY in the "Collateral Material: Stationery Package" category
(University Creative Services, School of Music)

South Carolina Press Association (SCPA) 2011 Awards

"It's Been Quite a Year" 2010 President's Review Web Site
FIRST PLACE in the "Web Site/Associate or Individual Member" division
(University Creative Services, Web Communications, Office of the President)

May Carolina Mailer
FIRST PLACE in the "Event Marketing/Associate or Individual Member" division
(University Creative Services, Carolina Alumni Association)

University of South Carolina Times
SECOND PLACE in the "Newspaper Publication/Associate and Individual Member" division
(University Creative Services)

Carolinian magazine
SECOND PLACE in the "Magazine or Special Publication/Associate and Individual Member" division
(University Creative Services, Carolina Alumni Association)

South Carolina Medicine Cover, Winter 2009
SECOND PLACE in the "Published Photograph/Associate or Individual Member" division
(University Creative Services)

 

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2010

Council for Advancement and Support of Education (CASE)

2010 National Circle of Excellence Awards Program

South Carolina Medicine, Winter 2009 magazine cover
SILVER AWARD in the “Excellence in Design: Covers” category
(Creative Services with the School of Medicine)

Under the Dome, McKissick Museum newsletter
BRONZE AWARD in the “Print External Audience Tabloids and Newsletters” category
(Creative Services with the McKissick Museum, College of Arts and Sciences)

South Carolina Honors College Case Statement
BRONZE AWARD in the “Individual In-House Publications: Multi-Page Booklets, Brochures, and Catalogs” category
(Creative Services with the South Carolina Honors College)

Discovery Thyme invitation
BRONZE AWARD in the “Individual In-House Publications: Miscellaneous Publications” category
(Creative Services with the President’s House and Office of Special Events)

Gamecock Good News, donor mailer
BRONZE AWARD in the “Excellence in Design: Single-Page Publications” category
(Creative Services with the Office of Annual Giving Programs)

Council for Advancement and Support of Education (CASE)

2010 District III (Southeast) Advancement Awards Program

May Carolina Alumni Weekend brochure
GRAND AWARD in the “Direct Mail” category
(Creative Services with the Carolina Alumni Association)

Carolinian magazine
AWARD OF EXCELLENCE in the “Alumni Magazines III” category
(Creative Services with the Carolina Alumni Association)

Discovery Thyme Invitation
AWARD OF EXCELLENCE in the “Direct Mail” category
(Creative Services with the President’s House and Office of Special Events)

USC Times
AWARD OF EXCELLENCE in the “Internal Tabloids” category
(Creative Services)

“Reach, Relevance, and Impact” University Ad Series
SPECIAL MERIT AWARD in the “Paid Advertisement Series” category
(University Marketing and Communications with Creative Services)

South Carolina Honors College Case Statement
SPECIAL MERIT AWARD in the “Design for Print” category
(Creative Services with the South Carolina Honors College)

Sustainability and Climate Change Illustration series for Breakthrough magazine
SPECIAL MERIT AWARD in the “Illustrations” category
(Creative Services with the Office of Research)

Moore magazine
SPECIAL MERIT AWARD in the “Alumni Magazines I” category
(Creative Services with the Darla Moore School of Business)

University of South Carolina Family Fund
SPECIAL MERIT AWARD in the “Direct Mail” category
(Office of Annual Giving with Creative Services)

Columbia Advertising Club

2010 American Advertising Awards (ADDY Awards)

South Carolina Honors College Case Statement
SILVER ADDY in the “Collateral Material; Brochure” category
(Creative Services with the South Carolina Honors College)

Breakthrough magazine
SILVER ADDY in the “Collateral Material; Magazine Design” category
(Creative Services with the Office of Research and Graduate Education)

Sustainability and Climate Change Illustration series for Breakthrough magazine
SILVER ADDY in the “Elements of Advertising; Illustration” category
(Creative Services with the Office of Research and Graduate Education)

South Carolina Press Association (SCPA) 2010 Awards

Carolinian magazine, Spring 2009
FIRST PLACE in the “Best Magazine or Special Publication/Associate or Individual Member” category

Carolinian editorial photograph—Singin’ in the Rain
FIRST PLACE in the “Published Photography/Associate or Individual Member“ category

 

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