University of South Carolina

USC to screen ‘Addiction Incorporated’

By Megan Sexton,, 803-777-1421

The documentary “Addiction Incorporated,” which tells the story of a whistleblower whose research on the addictive powers of nicotine changed the tobacco industry, will be shown at 7 p.m. Thursday, Nov. 15, at the University of South Carolina.

The event, which is free and open to the public, will be held in the auditorium of the Prevention Research Center, 921 Assembly St. USC's Healthy Carolina and Arnold School of Public Health are sponsoring the program. Dr. Scott M. Strayer, a professor at USC's School of Medicine, will introduce the film and lead a discussion afterward.

“Addiction Incorporated” tells the true story of researcher Victor DeNoble, who was hired by a major U.S. tobacco company to develop a substitute to nicotine that wouldn't cause heart attacks. He discovered, however, that the addictive properties of nicotine were relatively unknown to people, and DeNoble made his findings public. His actions led to federal regulations of the tobacco industry.

Visit to learn more about the critically acclaimed film. The film coincides with the Great American Smokeout by the American Cancer Society, as well as USC's hosting of Carolina’s Great American Smokeout, also on Nov. 15. The USC Smokeout event is designed to create awareness about the dangers of tobacco and distribute information about cessation resources.

For more information about this film and Carolina’s Great American Smokeout, visit Healthy Carolina .

For information about smoking and tobacco use in the United States, visit the Centers for Disease Control and Prevention .

News and Internal Communications

Posted: 11/14/12 @ 12:00 AM | Updated: 11/14/12 @ 11:48 AM | Permalink



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