A team of USC undergraduates from the Moore School of Business took top prize in a case competition at the American Marketing Association’s International Collegiate Conference in New Orleans March 25–28.

This marks the second-consecutive year the Moore School AMA chapter has won the annual competition, and Moore School teams have been finalists in each of the past four years. This year’s team beat out seven other finalists and received a $3,000 cash prize.

Team members included Emily Hepburn, Felicia Miller, and Laura Walker. David Crockett, assistant professor of marketing, is faculty advisor for the team. Kristen Diehl, assistant professor of marketing, is chapter faculty advisor. USC’s AMA also won “Outstanding Chapter” for the Southeast region.

04/04