All in the family

The Family Fund kicks off its 2017-18 campaign

Jack Wilson admits that when he first proposed the Family Fund in the early 1980s, part of his goal was to show potential outside donors that faculty and staff at the Carolina were willing to give their financial support to the university’s mission.

“We were starting our first capital drive,” says Wilson, ’74, longtime development officer at the University of South Carolina. “So we ramped up the internal giving program, made it more visible and rebranded it.

“We felt if we did well with the Family Fund, we could use that to help with the capital campaign.”

Since its inception in 1981, the Family Fund has generated more than $50 million for Carolina. Gifts through the Family Fund support groundbreaking research, strengthen programs and initiatives, recruit and develop world-class faculty and fund scholarships.

Faculty and staff can designate where their donations will go and can even give to their own areas.

“It really is easier to do all these external fundraisers when you can show our own people believe in our mission,” Wilson says.

All levels of giving are welcome and donating is easier than ever through payroll deductions or making a one-time gift online.

Visit the Family Fund website for more information. 

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