woman smiling in a white dress for a headshot

Campus Conversation: Jala Lewis

“When I was growing up, my mom used to braid my hair. One day, she bought me a manikin and put me in a private lesson, and I just started practicing and practicing. I posted it on social media and everybody went crazy. I was like, ‘Oh my God, I might be really good at this.’ I established my business a few weeks after that. Through my marketing major, I’m learning how to manage Jala’s Extensions. 

I take a lot of pride in my work, because I love to make people look and feel great. Especially in this generation, confidence levels are really low with social media. People's appearances play a big role in who they are. I know when I get my hair done, I feel great on the inside and the outside. It's a big part of self-care and performance in life. Through braids, people can express themselves in many ways like colorful extensions. It just shows a huge part of who you are, and basketball players even say it helps them on the court. I’ve done Zia Cooke’s, Bree Hall’s, and Chico Carter Jr.’s hair in USC athletics, and it's been a really great experience. In my business, they’ve told me to be who I am, and all that I am. I’m so grateful for this opportunity.” 

— Jala Lewis, freshman marketing major

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