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Communications and Public Affairs

Unit Logos

Columbia campus colleges and schools, comprehensive universities, university-wide centers and upper administrative units have unique logos.

All unit and subunit logos are created and provided by the Office of Communications and Public Affairs. Degree-granting academic units and administrative units can use either a primary unit logo or formal unit logo. Unit logos are intended for communications where the identification of the college or administrative unit is key. If an administrative unit is representing the university as a whole, they should use university-level logos instead of their unit logos.

Do not create a new logo or modify an existing unit logo. Before downloading or using unit logos, review and understand the usage and guidelines for unit logos as well as which version of the unit logo is most appropriate for the purpose of your message or communications.

 

Primary Unit Logos

  • The primary unit logo includes the monogram mark with the name of the campus, college, school or center to the right of the monogram. 

    Used For

    • Instances where identification of the college is paramount
    • College-level communications such as event sponsorships, internal communications or student recruitment

    Not Used For

    • Communications intended to represent the university as a whole or the system
  • College of Arts and Sciences primary logo
     

 

Formal Unit Logos

  • The formal unit logo includes the name of the campus, college, school or center typeset below the University of South Carolina.

    Used For

    • Formal communications such as stationery
    • For instances where the unit should be visibly linked to the university

    Not Used For

    • Student- or college-level communications
    • Informal communications
  • College of Education logo
     

 

Logo Usage and Guidelines

All guidelines and usage for the formal logos and the primary logos apply to the unit and subunit logos as well.

  • Only use official files; do not create new logos or modify an existing logo.
  • Do not attempt to typeset a logo for another unit or center.
  • Do not alter the colors, arrangement or scale of any of the logo elements. 

  

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One Logo

Do not use multiple unit logos in the same piece. Instead, use the logo that best covers both entities. If two units are jointly writing a proposal, use one of the university level marks.

 

When to Use What Logo

  • Arts and Sciences logo + Arnold School of Public Health logo = University of South Carolina logo
     

 

Academic Unit Logos

  • Arts and Sciences Primary Logo

    Primary Logo

  • Arts and Sciences

    Formal Logo

Download Arts and Sciences Logos

  • Moore School Primary Logo

    Primary Logo

  • Darla Moore School logo

    Formal Logo

Download Moore School Logos

  • Education Primary Logo

    Primary Logo

  • Education

    Formal Logo

Download Education Logos

  • Engineering and Computing Primary Logo

    Primary Logo

  • College of Engineering and Computing

    Formal Logo

Download Engineering and Computing Logos

  • Graduate School Primary Logo

    Primary Logo

  • The Graduate School

    Formal Logo

Download Graduate School Logos

  • HRSM Primary Logo

    Primary Logo

  • College of Hospitality, Retail and Sport Management logo

    Formal Logo

Download HRSM Logos

  • Law Primary Logo

    Primary Logo

  • School of Law logo

    Formal Logo

Download Law Logos

  • School of Medicine Primary Logo

    Primary Logo

  • School of Medicine logo

    Formal Logo

 Download Medicine Logos

  • School of Medicine Greenville

    Primary Logo

  • School of Medicine - Greenville logo

    Formal Logo

Download Medicine Greenville Logos

  • School of Medicine Primary Logo

    Primary Logo

  • School of Music logo

    Formal Logo

Download Music Logos

  • Nursing Primary Logo

    Primary Logo

  • College of Nursing logo

    Formal Logo

Download Nursing Logos

  • Pharmacy Primary Logo

    Primary Logo

  • College of Pharmacy logo

    Formal Logo

Download Pharmacy Logos

  • Public Health Primary Logo

    Primary Logo

  • Arts and SciencesArnold School of Public Health logo

    Formal Logo

Download Arnold School Logos

  • Social Work Primary Logo

    Primary Logo

  • College of Social Work logo

    Formal Logo

Download Social Work Logos

  • Honors College Primary Logo

    Primary Logo

  • Honors College logo

    Formal Logo

Download Honors College Logos

  • University Libraries Primary Logo

    Primary Logo

  • University Libraries formal logo

    Formal Logo

Download University Libraries Logos

 

Administrative Unit Logos

  • Administration and Finance Primary Logo

    Primary Logo

  • Administration and Finance formal logo

    Formal Logo

Download Administration and Finance Logos

  • Advancement Primary Logo

    Primary Logo

  • Advancement formal logo

    Formal Logo

 

Download Advancement Logos

  • Human Resources Primary Logo

    Primary Logo

  • human resources formal logo

    Formal Logo

Download Human Resources Logos

  • Human Resources Primary Logo

    Primary Logo

  • Information Technology formal logo

    Formal Logo

Download Information Technology Logos

  • Office of the Provost Primary Logo

    Primary Logo

  • Office of the Provost formal logo

    Formal Logo

Download Office of the Provost Logos

  • Office of Research Primary Logo

    Primary Logo

  • Office of Research formal logo

    Formal Logo

Download Office of Research Logos

  • System Planning Primary Logo

    Primary Logo

  • Office of System Planning formal logo

    Formal Logo

Download System Planning Logos


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