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College of Information and Communications

School of Journalism and Mass Communications

Today’s journalism is changing at lightning speed, and the same can be said for advertising, public relations, visual communications and mass communications studies. In other words, all of the majors in our school. The spectrum of opportunities to tell stories with words, photos and video is exploding. Here you’ll explore online news media, digital publishing, social media, microtargeting and viral communication in our classes and in future careers.


Turning connections into a career

How do you go from anthropology major to building an agency's voice marketing department? Just ask Ja'Qor "Jay" Goodwin, strategist and voice team lead for Nebo in Atlanta. The 2018 MMC alumnus shares how he got where he is today and offers advice for students hoping to do the same.

Sonic the Hedgehog animator Tyson Hesse to speak at UofSC

Sonic the Hedgehog animator Tyson Hesse will speak at the first installment of the University of South Carolina’s Studio South Speaker Series on Feb. 20.

Long live Mr. Peanut! Planters wins Cocky’s Super Ad Poll

Were you nuts for Planters’ Super Bowl commercial? Students at the University of South Carolina were. They voted the ‘Baby Nut’ commercial the winner of Cocky’s Super Ad Poll.

SJMC student named among the 50 Most Promising Multicultural Students in the nation

Advertising senior Divneet Lamba isn’t afraid of a challenge. That mindset is one of the reasons she’s been named one of the American Advertising Federation’s 50 Most Promising Multicultural Students.

Softball partners with J-school to bring audio broadcasts

South Carolina softball will provide student-run broadcasts for up to 27 home games this season. With help from Director of Content Brad Muller, juniors Trey Martin, Zach McKinstry and Dillon Clark will team up to bring the audio broadcasts for Gamecock fans throughout the 2020 home schedule.

Picture perfect: Kelly Davis and her PR family

The relationships that Kelly Davis built through the Public Relations Society of America inspired her to become the faculty advisor for the university’s student branch of the organization. Today, she works one-on-one with students to shape them into communications professionals.

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