Posted August 22, 2017
Top photo: Professors Van Kornegay and Scott Farrand won second place award and cash prize in the Best Practices in Service Learning in Journalism and Mass Communication Teaching

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School of Journalism and Mass Communication faculty and graduate students were honored for excellence in research and teaching at the 2017 Association for Education in Journalism and Mass Communications (AEJMC) Annual Conference in Chicago.

Among the faculty award winners were professors Scott Farrand and Van Kornegay, who placed second in the Best Practices Competition for their submission, “When media matters: Service learning in Malawi, Africa.” 

Among the student award winners was Denetra Walker, a recipient of the Inez Kaiser Graduate Student of Color Award by the Public Relations Division of the Association of Education in Journalism and Mass Communication. Read more»

“I am incredibly proud of the accomplishments of our faculty and graduate students,” said Dr. Andrea Tanner, director of the School of Journalism and Mass Communications.  “Our faculty are leading researchers and teachers in the field of mass communications and their expertise shows — in the quantity and quality of their work, and their award-winning research collaborations with our students.”

The school garnered a total of 12 awards for faculty and graduate student presentations, more than it has ever earned before.

Award Winning Presentations

• Yoga for every (body)?: A critical analysis of the evolution of yoga representation across four decades in Yoga Journal, by Nandini Bhalla and Leigh Moscowitz. Top Faculty Paper Panel, Magazine Division.
• Colonization and Cornish: A Blueprint for Freedom’s Journal, by Ken Campbell. Third Place Faculty Paper Award, History Division.
• Who is responsible for low-fertility in South Korea?, by Won-ki Moon and Joon Kim. First Place Moeller Student Paper Competition, Mass Communication and Society Division.
• Hands Up, Don’t Shoot: Media Portrayals of Race and Responsibility Framing in Police Shootings, by Denetra Walker and Kelli Boling. Second Place Student Paper Award, Minorities and Communication Division.
• Louis Decimus Rubin, Jr.: A history of Algonquin Books from personal correspondence, by Jane Weatherred. Third Place Student Paper Award, History Division.
• The psychological process of mixed valence images: Emotional response, visual attention and memory, by Taylor Wen, J. Morris, M. Sherwood, A. Meyer and N. Rosenberg. Second Place Faculty Paper Award, Advertising Division.
• Any benefits from anxiety and curiosity?: Exploring the impact of personality traits in ad avoidance on social networking sites, by Taylor Wen and A.D. Naa. First Place Student Paper, Advertising Division.
• Scare’em or Irritate’em: Congruity between emotions and message framing promotes advertising engagement and message evaluation, by Taylor Wen. Second Place Student Paper, Advertising Division.
• How interactivity influences evaluations of product choice among consumers with different levels of desire for control, by Linwan Wu and Denetra Walker. Second Place Faculty Paper Award, Communication Technology Division.
• Does interactivity benefit new product acceptance? The influence of desire for control, by Linwan Wu and Denetra Walker. Third Place Faculty Paper Award, Advertising Division.
• Fotos de béisbol: An Examination of the Spanish-language Instagram Accounts of Major League Baseball Teams, by Kevin Hull, Joon Kim and Matthew Stilwell. Third Place Faculty Paper Award, Minorities and Communication Division.
• When media matters: Service learning in Malawi, Africa, by Van Kornegay and Scott Farrand. Second Place, Best Practices Competition.

Papers and Panels by USC Faculty and Graduate Students

• Yoga in Media! Using Theory of Planned Behavior to Examine Media Influences on Intention to Practice Yoga, by Nandini Bhalla.
• Undisclosed information – Serial is My Favorite Murder: Examining Motivations in the True Crime Podcast Audience, by Kelli Boling.
• Differential Climate: Blacks and Whites in Super Bowl Commercials, 1989-2014, by Ken Campbell, Ernest Wiggins and P. Jeter.
• How Activism and Ethics Intersect in Public Relations: A pilot study, by Minhee Choi.
• How U.S. Newspapers Frame Animal Rights Issue: A content analysis of news coverage in the U.S., by Minhee Choi and Nanlan Zhang.
• In contempt of court?: Unintended consequences of watching courtroom shows, by Khadija Ejaz, Joon Kim, Nandini Bhalla and Jane Weatherred.
• CSR, hybrid, or ability frames: Examining how story frames impact stakeholders’ perceptions, by Holly Ott, M.M. Haigh, F.E. Dardis and E.J. Bailey.
• Do social media amplify the vaccine-autism myth?, by S. Mo Jang, Brooke McKeever, Robert McKeever and Joon Kim.
• Life in Black and White: Racial framing by sports networks on Instagram, by Miles Romney and R. Johnson.
• Differences in the Network Agendas of #Immigration in the 2016 Election, by S. Mo Jang and J.S. Kim.
• To vape or not to vape: How e-cigarette companies advertise via Twitter, by Joon Kim, Carol Pardun and Holly Ott.
• Impact of Exposure to Fruit-Flavored Electronic Cigarette Advertisements on Craving for Electronic Cigarettes: Evidence from an Online Experiment, by Joon Kim, Robert McKeever and Y.J. Cho.
• Breaking the silence: Segmenting Asian Americans in the United States to address mental health problems in the community, by Jo-Yun Li.
• Different race, different thinking: Communicating HPV issues with college-aged women across race and ethnicity, by Jo-Yun Li.
• Talking about clinical trials: News framing of clinical trial stories in the United States, by Jo-Yun Li, Sei-Hill Kim, Andrea Tanner, D. Friedman, C. Foster and C. Bergeron.
• Closing the gap between photojournalism research and practice: Exploring the motivations of the subjects of sensitive photo essays, by Tara Mortensen, Daniel Haun and B. McDermott.
• Examining the role of Culture in Shaping Public Expectations of CSR Communication in the United States and China, by Holly Ott and A. Xiao.
• Show me a story: Narrative, image, and audience engagement on sports network Instagram accounts, by Miles Romney and R. Johnson.
• The UNC Academic Scandal: A Framing Analysis of Local Media Coverage, by Matthew Stilwell.
• In the Crosshairs: The Tucson Shooting and the News Framing of Responsibility, by Sei-Hill Kim, M. Telleen and J. Karlis.
• A conceptual model of watching social live streaming in China: Who are the users and how about their psychological well-being?, by Anan Wan and Linwan Wu.
• Understanding the effectiveness of meaningful advertisements: The influence of mortality salience and age difference, by Linwan Wu.
• Exploring the business potential of location-based mobile games: Taking Pokémon Go as an example, by Linwan Wu and Matthew Stilwell.
• Exemplification of child abduction in U.S. news media: Testing media effects on parental perceptions and assessment of risk, by Jane Weatherred and Leigh Moscowitz.
• The 2016 U. S. Presidential Public Opinion Polls: Third-Person Effects and Voter Intentions for Restrictive Behaviors, by Jane Weatherred, Anan Wan and Yicheng Zhu. 
• Culture, media, and depression: A focus group study in understanding international students’ mental health literacy, by Nanlan Zhang.
• Beyond “I Agree:” Users' Understanding of Web Site Terms of Service, by Eric Robinson and Yicheng Zhu.
• “Negative Emotions to Western Media and Reception of Mediated Public Diplomacy,” by Yicheng Zhu, Ran Wei and G. Golan.

AEJMC is the largest and most prestigious scholarly association for faculty in the fields of journalism and mass communications.