Skip to Content

Communications and Marketing


Ornaments are graphic elements that help facilitate communications. When used moderately and appropriately, they beautify and enhance designs.

Ornaments are used as accent graphics in layouts or as anchoring devices for copy. Our suite of ornaments includes a range of shapes that can be scaled up or down to suit your needs.

Ornaments should not be added merely for decoration, but rather to facilitate communication. Use them in moderation to enhance the readability or flow of your designs.

Download Ornaments [zip]


Available Ornaments 

  • Palm Ornament

  • Circular Ornament

  • Ray Ornament

  • Frond Ornament

  • Fan Ornament



Ornaments as Drop Caps


    You can use ornaments to call attention to the start of a text block, or to call attention to an image that is referenced in copy. These ornaments can bleed off the page or layer over an image. They help anchor a layout by moving your eye to a specific piece of content.

    The ornament from the palm leaf pattern can also interact with the pattern itself. This is done through making the ornament a different color than the pattern and its background. It then appears as if this ornament is pulled out from the pattern. It can then be laid over text, photos or other elements.

  • Example of an ornament as a dropcap, directly to the left of a paragraph, signaling the start of the text after a heading Why I Serve.


Ornaments as Anchors


    Ornaments can also act as anchors to indicate callouts or supplementary notes. These ornaments can sit atop a column, accent sidebar copy, delineate borders or act as spacers and scene dividers.

    Anchor ornaments should be relatively small on the page. They shouldn’t be the first thing the eye notices.

  • Example of an ornament as an anchor for multiple columns of information. One ornament each is located before the heading for each column.


Ornaments as End Marks


    You can use the smallest ornaments — fan and frond — as end marks to indicate the end of a copy block. An end mark finishes an article, chapter or story. It communicates to the reader that they are at the end, and the story doesn’t continue elsewhere.

    End marks are best used in magazines, newsletters and journals, or in long articles that jump from page to page.

    Make sure a scaled-down ornament doesn't appear any smaller than 0.16" wide, so it retains proper clarity.

  • Example of an ornament as an end marker. The ornament is located directly after the last sentence in a paragraph ends.


Challenge the conventional. Create the exceptional. No Limits.