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College of Hospitality, Retail and Sport Management

  • Assistant professor Scott Taylor, Jr., speaks to a group of students in the class HRSM 301 during a segment on emotional intelligence.

Wine and Beverage Institute Research Publications

Taylor, Jr., S., & Taylor, D. C. (2024). Cash rules everything around me: Investigating craft beer drinkers purchase decisions during inflationary period. Beverages, 10(2), 37.

Castillo-Ortiz, I., Lee, M., Taylor, Jr., S., & Bufquin, D. (2024). Forecasting the Mexican craft beer market: An integrated consumer perception conjoint analysis approach incorporating price and product attributes. International Journal of Wine Business Research.

Norris, C. L., Orlowski, M., & Taylor, Jr., S. (2024). Hold my beer! Consumer perceptions of innovative and sustainable secondary packaging. International Journal of Wine Business Research.

Taylor, Jr., S., Taylor, D. C., & Norris, C. L. (2023). Competition in the beer industry — From pipe dream to reality. Exploring the potential impacts of Executive Order 14036. Cornell Hospitality Quarterly.

Taylor, D. C., Norris, C., & Taylor, Jr., S. (2023). The museum restaurant as a destination: The influence of wine. Journal of Foodservice Business Research.

Taylor, D. C., Norris, C. L., Barber, N., & Taylor, Jr., S. (2023). Do wine flaws really matter to novice consumers’ intention to purchase wine? Beverages, 9(2), 35.

Taylor, Jr., S., Whalen, E., & Norris, C. (2023). No/Low-ABV craft beer acceptance amongst active-lifestyle consumers. Journal of Consumer Marketing.

Norris, C. L., Taylor, Jr., S., & Taylor, D. C. (2023). Just the tip: Exploring the tipped restaurant employee perspective. International Hospitality Review.

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