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College of Hospitality, Retail and Sport Management

Areas of Study

Our Faculty and Staff

Department of Sport and Entertainment Management

Matthew T. Brown, Ed.D, Chair and Associate Professor

Matthew Brown serves as chair and associate professor in the Department of Sport and Entertainment Management where he teaches and researches in the areas of sport business and finance. Brown currently serves as the faculty advisor for the Sport and Entertainment Management Club and the newly formed club tennis team. He also serves as a liaison between the department and the Lexington County Blowfish, a wood bat baseball team in the Coastal Plain League.

Khalid Ballouli, Ph.D., Associate Professor, Ph.D. Program Director

Khalid Ballouli joined the Department of Sport and Entertainment Management in 2011 after receiving his doctorate in sport management from Texas A&M University. Ballouli's research interests are in the area of sport consumer behavior with a distinct focus on the ubiquitous nature of music in sport, where music inextricably entwines with marketing and management activity.

Kim Boone, B.S., Director of Special Events

Kim Boone is the director of special events for the Department of Sport and Entertainment Management. She is responsible for managing the department special events including directing two large annual conferences, the Sport Entertainment and Venues Tomorrow Conference (SEVT) and College Sport Research Institute (CSRI). Boone also manages The Thomas H. Regan Lecture Series and helps in the planning of events for the Graduate Student Association and the Sport and Entertainment Club.

Matt Dunn, M.S., Clinical Instructor / Internship Coordinator

Matthew Dunn has logged more than 19 years of independent live event promotion through his own company, Syracuse Shows LLC, but he has also worked in multiple different ventures within the industry across his 20+ years of experience. Dunn has expertise in live event promotion and production, entrepreneurship in the music industry, music industry marketing and promotion (including digital media and social media marketing), record company operations (including both major and independent label functionality), artist management and development, branded entertainment, and research methodology.

Andy Gillentine, Ph.D., Professor

Andy Gillentine is a professor in the College of Hospitality, Retail and Sport Management at the University of South Carolina. Prior to this appointment, Gillentine held positions as chair of the Sport and Entertainment Management program at USC. Before accepting his position at USC, Gillentine was the associate dean, associate professor and director of the Sport Administration Programs at the University of Miami (2002-2010) and as graduate program director at Mississippi State University (1995-2002).

John Grady, J.D., Ph.D., Associate Professor, Undergraduate Director

John Grady teaches graduate courses in sport law and risk and security management. At the undergraduate level, he teaches courses in business law and risk management. Grady's research interests focus primarily on the legal aspects of the business of sport. This includes concentrations in the implementation of the Americans with Disabilities Act by the sport and entertainment venue industries as well as intellectual property protection by professional and collegiate sport properties.

Paul Graham, Instructor

After a successful career as tour manager for Hootie and the Blowfish, Paul Graham took over the reins as the tournament director for the band’s Monday after the Masters Celebrity Pro-Am, one of the most popular tournaments in the country. Not long after that began, Graham took a fledgling golf representation business and turned it into a meaningful part of Empire Sports Management’s (ESM) profile.

Jessica Harris, Administrative Coordinator

Jessica Harris works as administrative coordinator in the Department of Sport and Entertainment Management. In this role, Harris handles class schedules, course overrides, travel for the SPTE faculty, as well as other administrative duties for the department.

Adonis Sporty Jeralds, C.F.E., Clinical Instructor

Adonis "Sporty" Jeralds serves as a clinical instructor in the Department of Sport and Entertainment Management. Jeralds is also certified facilities executive—one of only 300 in the world—and works with the Charlotte Hornets in their community relations department.

Todd C. Koesters, J.D., M.S.A., Associate Professor

Todd Koesters joined USC from Churchill Downs Entertainment Group (CDE), a wholly owned subsidiary of Churchill Downs Inc., where he served as vice president of marketing and sales. Koesters' research is in the areas of sport consumer behavior, sales and marketing, sponsorships and ROI / ROO. He teaches Introduction to Events and Venues, Contracts and Negotiations in Sport and Entertainment, Sport and Entertainment Event Management, and Sales in Sport and Entertainment.

Haylee Uecker Mercado, Ph.D., Associate Professor

Haylee Mercado teaches undergraduate courses in sport event management, sport facility management, managing part-time employees and facility operations. Mercado's research interests and activities lie in the areas of facility sustainability (design, Green practices, and corporate social responsibility) and on the Hispanic or Latino Culture; in particular, marketing of sport to the various Hispanic subcultures based on both generation and acculturation levels. This includes socialization into and through sport, motives for attending sporting events, sport values, and levels of sport and team attachment.

Brian J. Mihalik, Ed.D., William "Mac" Pearce Professor, Director, Center for Mega-Event Research and Education

Brian Mihalik is William "Mac" Pearce Professor and director for the Center for Mega-Event Research and Education. His research areas of interest are in the investigation of global and mega-events such as the Olympic Games. He also researches the internationalization of education.

Danny Morrison, Ph.D., Professor of Practice

Danny Morrison earned his B.A. in mathematics from Wofford College, his M.E. in administration and supervision from the University of North Carolina at Chapel Hill and his Ph.D. in educational leadership from the University of South Carolina (2000). In addition to serving as president of the Carolina Panthers (2009-2017), Morrison served as director of athletics at Texas Christian University (2005-2009), commissioner of the Southern Conference (2001-2005), and as senior vice president (97-2001) and director of athletics (85-97) of Wofford College. He also served as both a high school and college-level mathematics instructor and sports coach earlier in his career.

Mark S. Nagel, Ed.D., Professor

Mark Nagel is a professor in the Department of Sport and Entertainment Management. Nagel's research focuses on sport finance and revenue development, intercollegiate athletics, facility management, and management of sport organizations. He has coauthored multiple textbooks and has also written a variety of articles for scholarly and practitioner publications. He serves as the associate director of the College Sport Research Institute and teaches a variety of courses including The Business of College Sports, Sport and Entertainment Management, Sport and Entertainment Finance, Sport and Entertainment Marketing, and Strategic Planning and Policy Development.

Susan O'Malley, Senior Instructor

Susan O'Malley serves as a senior instructor in the Department of Sport and Entertainment Management. O'Malley is the former president of Washington Sports Entertainment and the first female president of a professional sports franchise. At age 29, O'Malley became the first female president of an NBA franchise as well as one of the first women in a major front-office position in major league sports. She is the former president of the NBA's Washington Bullets (now the Wizards) and Washington Sports and Entertainment. In her 20-year tenure with Washington Sports, she also ran the Verizon Center (formerly the MCI Center), the WNBA's Washington Mystics, and Ticketmaster Washington-Baltimore.

Thomas H. Regan, Ed.D., Associate Professor and Director of Graduate Studies

Thomas Regan is an associate professor and director or graduate studies in the Department of Sport and Entertainment Management. Regan's research emphasis focuses on the economic impact of sport and entertainment events on regional economies and the financing and feasibility of live entertainment events. He teaches Internship in Sport and Entertainment, Sport and Entertainment Venue Management, Sport and Entertainment Business and Finance, Sport and Entertainment Event Development, and Introduction to Sport and Entertainment.

Armen Shaomian, D.M.A., Associate Professor

Armen Shaomian holds master's and Doctor of Musical Arts degrees in accompanying and chamber music with cognates in Music Business and Entertainment Industries from the University of Miami. Shaomian is an active concert pianist and has performed numerous concerts at venues in Europe and the United States.

Stephen Shapiro, Ph.D., Associate Professor

Stephen Shapiro joined the Department of Sport and Entertainment Management in the fall of 2017. Shapiro previously worked for nine years as a faculty member in the sport management program at Old Dominion University. He served as graduate program coordinator from 2012-2017. He received his Ph.D. in sport administration with a doctoral minor in statistics from the University of Northern Colorado. He received his Master of Science in Management and Bachelor of Arts in Advertising and Public Relations from the University of Central Florida.

Deborah Southall, Instructor, M.S.

Deborah Southall received her M.S. in special education from Jacksonville State University, Jacksonville, Ala. In addition, Southall served as executive director for the Birmingham division of the March of Dimes Birth Defects Foundation, the owner of a Jazzercise fitness franchise for 25 years and taught in public schools for 4 years. Southall also taught at the University of West Georgia in P.E. and sport management for 6 years and at the University of Memphis for 4 years. Southall has also taught at the University of North Carolina at Chapel Hill for 9 years. This is her second year teaching at the University of South Carolina.

Richard M. Southall, Ed.D., Associate Professor, Director, College Sport Research Institute

Richard Southall is an associate professor in the Department of Sport and Entertainment Management where he teaches and researches in the areas of sport ethics, college sport and research methods. Southall is also director of the College Sport Research Institute, whose organizational goal is to create awareness of arising questions in the rapidly evolving world of college sport.

Steven Taylor, M.S.E.M., Senior Instructor, Internship Director

A native of Summerville, S.C., Steven Taylor received both his Bachelor of Science in Sport and Entertainment Management and Master of Sport and Entertainment Management from the University of South Carolina. Taylor teaches SPTE 195 - Sport and Entertainment Careers, SPTE 295 - Practicum in Sport and Entertainment Management, SPTE 399 - Independent Study in SPTE, and SPTE 495 - Internship in Sport and Entertainment Management.

Sam Todd, Associate Dean for Faculty Affairs, Diversity and Operations and Professor

Sam Todd received his Bachelor of Science in Sport Administration from Erskine College in Due West, S.C., and both his M.S. and Ph.D. in sport management from Florida State University. He previously spent 14 years in various capacities at Georgia Southern University. Todd serves as the associate dean for faculty affairs, diversity and operations for the College and as a professor in the department of Sport and Entertainment Management.

Nick Watanabe, Ph.D., Assistant Professor

Nicholas Masafumi Watanabe is an assistant professor in the Department of Sport and Entertainment Management. Watanabe received his Master of Science in Leisure Studies and his Ph.D. in recreation, sport and tourism from the University of Illinois. Prior to coming to South Carolina, Watanabe served as assistant professor from 2016-2017 and assistant teaching professor from 2010-2016 at the University of Missouri.

Grace Yan, Ph.D., Assistant Professor

Grace Yan received her Ph.D. from the University of Illinois and is a new member of the Department of Sport and Entertainment Management. Yan's research approaches sport management by focusing on the inter-related connections of sport and media, aiming to capture the evolving identities of sport practices.

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